29th Fashion ZAKKA Design Competition Entry Guidelines

Taito-city government is looking for your design!

The Fashion ZAKKA Design Competition is held to collect designs for fashion items. Taito-city includes well known touristic area such as Ueno and Asakusa, however it is also a renowned production area of fashion items. In fact, many of the fashion items for famous brands such as shoes, bags, wallets, belts or hats are produced in manufacturers in Taito-city.
Winning designs will be productionized by craftspeople in Taito-city. Win the chance of making your design into an actual product!

■Award Categories (five categories)

Leather Items：1. Shoes／2. Bags／3. Belts/Suspenders／4. Other leather items Fabric Items：5. Hats

*“Leather Items” must have piece of leather on the item.
*Both men’s and women’s designs are acceptable.
*Examples of “Other leather items” include: wallets, purses, pen/pass/key/mobile phone cases, pouches, or stationary. Mainly the items to hold or cover a daily goods, and those which can be sold in wallet or stationary department.
(It does not include fashion accessories such as earrings, rings, bangles or necklaces.)

■Applicants

Anyone who is interested in ZAKKA (fashion items) design
(either professional or amateur).

■Deadline

30th September 2018 (Sun), 18:00 in Japan time
(Enrollment begins 1st September 2018(Sat))

■Mailing Address

Taito Fashion ZAKKA Fair Office
c/o Oasis Styling Ltd.
ROOM4 Tatematsu Bld.2F, 7-3-6 Asakusa,
Taito-ku, Tokyo, 111-0032
Japan

TEL: 03-6802-3057
FAX: 03-6802-3503
Email: info@oasisstyling.com
Website: http://www.taito-zakka-fair.jp

■Entry Guidelines

(For both Leather and Fabric Items)
1. A design illustration must be unreleased※1.
2. If a design is considered as a copy, it will be disqualified even after winning a prize.
3. The design should be able to be made into product. (processable materials, parts and forms). Any special processing is not acceptable for materials other than leather (e.g. metal, plastic).
4. Any icons, names, signs, or characters which identify the applicant should not be included in the design.

(For Leather Items)
5. Taito-city is a representative production area for leather items in Japan. Leather must be used in a design.
※1“Unreleased” means designs that has not been made into product or received any awards.

■How to Enter

Fill out and submit the application form found on the website of Taito Fashion ZAKKA Fair. (https://app.japandesign.ne.jp/input/zakka_compe2018)
Entries will be accepted between 1st and 30th September 2018.

■Notes

1. The copyrights of awarded designs belong to Taito Fashion Fair Committee.
2. Awarded designs may be productionized by Taito Fashion Fair Committee, of which whom will decide the terms and conditions if such a case arises.

【Design Illustration Standard】
-Use B4 size
-Illustration must be colored (CG/photo acceptable)
-Attach details of color and materials (either on the design illustration or another sheet)

■Awards

【Grand Prize】
One design from all categories / \300,000 and one product sample

【First Prize】
One design from each category/ \50,000 and one product sample *The category from which the Grand Prize is selected does not have First Prize.

【Judge’s Prize】
One design per guest judge from prize winning designs/ \30,000

【Matsuya-Ginza Prize】
Chosen from all categories by a Matsuya-Ginza buyer/ commercially productionized and showcased at Matsuya-Ginza, one of the most highly regarded department stores in Tokyo.

【Prize】
Three designs from each category/ \10,000

■Judges

Buyers and apparel designers of Japanese top-class department stores;
Akiko AOKI/ Designer of AKIKOAOKI (Women’s apparel)
Hiroyo ASAO/ Buyer of Matsuya Ginza main branch (A top-class department store in Japan)
Hokuto KATSUI, Nao YAGI/ Designers of mintdesigns (Women’s apparel)
Yasuto KAMOSHITA/ Creative Adviser of Business Unit 1, UNITED ARROWS LTD. (A famous apparel specialty boutique in Japan)
Kazuyoshi MINAMIMAGOE/ Operating Officer / Senior Creative Director of BEAMS INSTITUTE OF CREATION “HALS” (A famous apparel specialty boutique in Japan)

Manufactures in Taito area

■Judging Criteria

-Design with creativity
-Design with originality
-Design with practicality
-Design with high marketability

■Award Announcement

-Primary and secondary screening: October 2018
-Awards ceremony: late November or beginning of December 2018, in Taito-City
*Details of the ceremony will be notified to the finalists by email.

■Privacy Policy

-Applicants’ personal information is used only for the 29th Fashion ZAKKA design competition and not for any other purposes. Entry documents will be stored securely and will be discarded after the competition.

Sponsor: Taito Fashion Fair Committee Cosponsors: Taito-City, To-To Shoe Manufacturers Association, Japan Federation of Shoe-Wholesalers’ Organization, Tokyo Luggage Association, Japan Handbag Association, Tokyo Hat Association, Tokyo Fashion Belt Industry Association, Association of Tokyo Leather Materials
Prospective Supporters: Kanto Bureau of Economy, Trade and Industry, Tokyo Metropolitan Government, Taito Industrial Promotion Corporation